Project: QVC HR Campaign (Our Path Forward) Wall Branding
Client: QVC
Credits: Our Path Forward Brand Assets: QVC Branding and Scenic Team
Posters Design by Gigi George
Posters Design by Gigi George
Description: QVC HR have a new campaign to directly target their employees around the world. Our Path Forward program which is based on five values that the company is encouraging employees to adopt through many communication channels, and with the PA, USA campus remodeling, the scenic team was to come up with solutions to have reminders around the building from wall branding, to screen savers, to effective print materials. This is one of the walls that the scenic team had the idea of a wild posting design through a wall gallery. I enjoyed working on this fun project to create 50 posters that is inspired from the brand colors, font, and the main shape which is (The Ring) to come up with fresh solutions and patterns as strong reminder of the brand values in artistic way.
QVC is one of the Biggest International Retail companies in the world.
